When somebody is looking for your business, over 86 percent of the time they will go to Google first and search for you. They’ll open up the yellow page less than 14 percent of the time. Yet businesses still send thousands of dollars every month trying to drum up business the old-fashioned way.
Google AdWords is the first thing that people see when they go to Google and search for something. Usually the top three ads are above the map section (which used to be where the organic search information came in), and the rest are on the right-hand side. Although you might hear somebody say that they don’t treat ads as trustworthy, they make up over a third of the space on the page when somebody searches for your business. Google Maps is the second most prevalent thing, and the things you fight hard for with organic or SEO searches can often be below the fold of the page (where you have to scroll down to see it).
B2b Interactive Marketing is well-versed in setting up Google AdWord campaigns. We’ve help businesses increase their web traffic over 200%, while cutting their ad budgets by $1000′s. Knowing how to set up the right AdWords and monitoring their effectiveness, can make the difference between success and failure. We know how to make the most out of limited budgets!
Having a successful Google AdWord campaigns can also increase where you show up on the maps, and whether business even shows up organically. With a combination of Google Analytics, Google Maps & Places, and Google AdWords, you can be assured that the traffic to your website will improve.
To see an example click on the image on the right…
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